Robert J Baugh, Founder & CEOWhen Baugh exited a startup, he was looking to enter the managed service provider (MSP) market with a differentiated compliance-led strategy. He realized, after multiple discussions with MSPs and extensive research, that existing GDPR solutions and services in the market were either too technical or regulatory for average businesses and their MSPs to handle. MSPs and their customers were finding the regulation’s complexity threatening. Baugh decided to make use of this market opportunity to bring his unique crossover experience to solve a real, globally-felt headache with a smart SaaS solution for GDPR compliance.
Following the lean startup strategy, Baugh laid the foundation of Keepabl. He created prototypes to take his first consulting customers forward to compliance while testing his hypotheses that then-available solutions were just too complex. “I iterated those prototypes through strong customer feedback into MVP and beta to a launched product,” says Baugh, Founder and CEO, Keepabl. Within a year of spotting the opportunity, he was back at the same MSP trade shows as a vendor with a privacy-as-a-service solution and policy pack that make it easy for non-specialist advisers and their clients to cover GDPR.
“We at Keepabl used our decades of real-world experience as customers, our legal expertise, and knowledge of SaaS to create a cloud-based architecture that allows us to carry out lots of heavy lifting in the background,” states Baugh. Keepabl’s cloud-based platform replaces ‘flat’ Word and Excel files with an alive, interactive, self-populating and updating service that can deliver instant analysis and results. As companies record their activities, Keepabl instantly creates Article 30 Records, activity analysis, risk map, processor and transfer registers and more.
We at Keepabl used our decades of real-world customer experience, legal expertise, and knowledge of SaaS to create a cloud-based architecture that allows us to carry out lots of heavy lifting in the background
While a good gap analysis is critical to remediation actions, the platform provides BenchMark, automatic scores, and instant activity analysis to simplify GDPR compliance and help users to track their progress. Besides complete visualization of high-risk activities, Keepabl also covers the security aspect by sending email alerts when a breach report is filed, and instantly creates a Breach Log, linked to processors for easy investigation. By following Keepabl’s system, clients have policies and procedures, as well as impact assessments, and other ‘tactical proof’ to show stakeholders their compliance status.
Keepabl’s success is underpinned by a powerful, age-old principle: keeping it simple. Baugh firmly believes that the simpler the product, the more likely it is that the outcomes will be positive. “Keepabl focuses on keeping compliance as simple as possible so that customers can get the job done and move on to their other tasks with confidence,” says Baugh. Unlike the existing GDPR compliance solutions that are too technical, Keepabl realized that putting the customers’ voice clear and at the centre is the key to developing the most comprehensive and usable solution. Baugh’s experience in the industry and familiarity with the compliance processes were added elements that made Keepabl’s SaaS solution a renowned player in delivering flawless GDPR compliance services. “The product is crafted to support any company within any industry to achieve GDPR compliance with a clean, intuitive and super-simple service. Businesses from industries such as finance, healthcare, professional services, and technology companies harness the potential of Keepabl’s solutions,” he adds.
While explaining the value proposition of the company, Baugh recalls an instance when Keepabl assisted a client to meet the GDPR compliance requirements. The client had done a fair amount of work on GDPR already with specialist external advisers but was given a concise period by their investors to complete the ‘get compliant’ project and demonstrate their compliance status. With Keepabl’s support, the client understood how to complete that fundamental stage of the project within the deadlines. They could demonstrate the status to stakeholders and manage ongoing compliance activities with minimum overhead.
Recently, Keepabl launched another thought-leadership piece called the BPM Index that creates innovative ways to look at breach notifications across the European Economic Area to drive harmonization and simplify GDPR. “Our breach module attracts lots of positive comment, and we have an exciting data subject rights module in the works. We’re happy to have released our admin portal which simplifies giving prospects, auditors, investors, and advisers tailored access to your Keepabl account to support your revenue acquisition and investments,” says Baugh. “Looking further forward, we’re excited about the Privacy Stack®, which is a thought-leadership piece from Keepabl that clarifies what resources (people, technology, and services) customers need to be covered for GDPR.”
Baugh is excited about the company’s journey in the coming days. Keepabl has an LLC in California and has been accepted by SVB on both sides of the Atlantic, and a leading US CISO is a Non-Executive Director, turning the US into a strategic location for the company. For organizations—public or private, large or small—looking to comply with GDPR regulations, Keepabl is indisputably their best bet.
Keepabl News
Optimizing MSP-GDPR Efficiency with Value-Added PaaS and CaaS Solutions
FREMONT, CA: Privacy-as-a-Service (PaaS) provider, Keepabl and the Provider of cloud managed PC and mobile device encryption, security, and data access control for Managed Service Providers(MSPs), Beachhead Solution gets into an alliance partnership and new licensing agreement. The association aims to help MSPs address their GDPR concerns, reduce risks, enhance compliance and scale new business development opportunities. Read More
Two London-based RegTechs,ClauseMatch and Keepabl, onboard each other's Services and Strike Ecosystem Partnership
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ClauseMatch enables Keepabl to manage their policies and be compliant with multiple regulations which apply to a RegTech company, such as the EU General Data Protection Regulation (‘GDPR’) and the UK Privacy in Electronic Communications Regulations (‘PECR’).
Robert Baugh, CEO & Founder of Keepabl, said: "Maintaining policies and procedures properly is of major importance for managing your risk and governance - and being able to show good governance is key when you're winning business or being audited by customers or investors. ClauseMatch allows us to organise all of our policies, procedures and controls in a structured manner on a single platform, available for the next review cycle and compliance checks, in an auditable format with all the track records of who did what presented in a complete audit trail."
"We're delighted to onboard Keepabl onto the ClauseMatch platform to make their policy management collaborative and auditable. We’ve also started using Keepabl’s SaaS solution to make our ongoing Privacy Governance simple and efficient and in addition, we've joined the Privacy Stack. Our partnership is a great example of mutually beneficial collaboration between two RegTech companies creating a richer ecosystem and greater clarity and value for customers," Evgeny Likhoded, ClauseMatch CEO & Founder commented.
ClauseMatch is using Keepabl’s GDPR SaaS solution to manage its ongoing Privacy Governance and GDPR obligations easily amongst its distributed team and to demonstrate its own GDPR compliance to internal and external stakeholders.
Alastair Keatley, Head of Legal at ClauseMatch, said: "We use Keepabl to easily manage Privacy Governance across our group. It makes the necessary ongoing GDPR actions much simpler and more efficient, from maintaining data inventory and Article 30 Records to ongoing management of risk and security, saving us significant time and related costs. Even if data protection obligations are understood by the business, documenting processes can be hugely time consuming. Keepabl solves that problem with its intuitive workflow which guides the user through documenting the organisation's compliance. And I can instantly see and demonstrate our GDPR status to the board or prospects with Keepabl’s visualised reporting." Alastair added, "You can use Keepabl to oversee the entirety of your data protection governance system."
ClauseMatch has also joined the Privacy Stack, the ecosystem created and managed by Keepabl to help resellers and customers see key services and solutions that support their GDPR compliance. Existing Privacy Stack partners offer services from encryption management, to 2FA and password management, to data discovery. ClauseMatch’s real-time document collaboration software brings real clarity to organisations working on the same documents across teams, different geographies, and globally scattered groups.
"ClauseMatch and Keepabl have recognised value in each other’s solutions and are collaborating through our Privacy Stack ecosystem,” says Baugh. “Policy management is an essential component of ongoing compliance and ClauseMatch is a very welcome partner in the Privacy Stack. We very much look forward to working with the company to deliver increased value – and simpler compliance, which is what it’s all about - to our partners and customers.”
The partnership additionally included ClauseMatch into the Privacy Stack, an ecosystem of partners Keepabl created. Within the Privacy Stack ClauseMatch is taking the compliance tools place where the solution can bring real clarity to teams working on the same documents across teams, different geographies, globally scattered groups.